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colemanSILVER Member big and good and broken 7,330 posts Location: lunn dunn, yoo kay, United Kingdom
Posted: supersized director set to sweep sundance...
Big, fat result in McDonalds film food test
By Sue Pleming March 5, 2004 - 9:35AM
A US filmmaker was so intrigued by McDonald's claim its food was nutritious that he ate all his meals at the fast-food giant for a month.
The result? Eleven extra kilos, higher cholesterol and an award-winning documentary of his fast-food journey, Super Size Me: A Film of Epic Portions.
Morgan Spurlock hit the morning TV shows today to promote his film on surviving on a McDonald's diet, little more than a day after the company said it would end oversized portions by the end of the year.
His tongue-in-cheek look at America's obesity crisis illustrates the effects of gorging on fast-food fare for breakfast, lunch and dinner.
"I felt terrible. You eat this food and you feel great immediately, but right after you get the McStomach aches, the McHeadaches -- you get depressed," the New York-based director said on NBC's Today show.
Spurlock, 33, said he first got the idea after stuffing himself with Thanksgiving dinner in 2002. He was lounging on the sofa at his childhood home in West Virginia when he saw a story about a lawsuit filed on behalf of two girls who claimed McDonald's caused their obesity. The suit was dismissed.
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When McDonald's defended itself by saying its food was nutritious, Spurlock decided to test that claim.
"I thought if it's that good for me I should eat it for breakfast lunch and dinner," he told ABC's Good Morning America show.
When he began his McDonald's binge, he weighed 84kg. He ballooned to 95kg by the end. His cholesterol rose by 60 points.
McDonald's Super Size option, which includes a 198 grams carton of fries and a 1,190 gram fountain soda, has been targeted by critics as contributing to America's obesity crisis.
McDonald's, the world's biggest fast-food outlet, has given a cool reception to the documentary, which won an award at the Sundance Film Festival in January and is to be distributed across America later this year.
Spurlock said he had not intentionally picked on McDonald's but used it as a symbol for bad eating habits.
As part of his experiment, Spurlock accepted any offer made by servers of a mega-size portion.
"That thing is like four feet tall," jokes Spurlock in the documentary, referring to an outsize portion of French fries, which the company says contains 610 calories.
Asked whether he gained weight because he purposefully ate only high-calorie items, Spurlock said he went through the menu several times over and ate a salad about every 10th meal.
McDonald's says its menu has enough variety and range to fall within recommended guidelines for calories, fat and nutrients.
"But people don't go to these fast food restaurants for salads. They go for things that taste good -- the burgers, the fries, the sugary shakes, the giant sodas," Spurlock told NBC.
McDonald's said menu changes were not in any way linked to the movie but were rather to "support a balanced lifestyle".
Spurlock disagreed.
"This film had a tremendous impact on their decision to eliminate super-size portions and it is really going to have an impact on people who see the movie on how they see their own diet," he said.
Since going off McDonald's, Spurlock has lost about 9 kg but says the last couple are proving hard to shed.
- REUTERS
"i see you at 'dis cafe. i come to 'dis cafe quite a lot myself. they do porridge." - tim westwood
Posted: Well not that I want to be but if I were Ray Croc (founder of the McDonalds franchise) and I had all of those billions of dollars I would be more than happy to donate them to children. Honestly if someone says "FOr every $10 we get we will donate 10 cents to a local childrens fund..." can you really say they are shotty for using it as advertisement? They are a business... they are out to do nothing but make money. They are giving some of that money to needy people, do the intentions of that company really matter when the end result is the fact that they are helping others?
Ohh and the reason I dont want to be Ray Croc... he is dead
PeleBRONZE Member the henna lady 6,193 posts Location: WNY, USA
Posted: Wow...so much to respond to....
The initial film. Did he exercise at least 3 to 5 times a week as a person is supposed to? Did he at least keep up his normal activity? I noticed he mentioned he became depressed, which is a side effect of weight gain. Inactivity goes with depression, which propigates weight gain and becomes a catch 22, no matter what you eat. It makes me wonder what other behaviours he altered in that month. And I have to say that the ads around here have always said that *some food on the menu CAN be part of a healthy diet*, since the salads were introduced a long time ago, not that all of it is healthy. I noticed, however, that he says he cycled through the entire menu. I have to then think that this entire documentary was really biased in setting up the failure of McD's. If he had really intended to prove or disprove that it could be part of a healthy lifestyle, he would have chosen those foods which are marked as being healthy and stuck to those. I still find it interesting and am looking forward to seeing it.
Firstly, as posted by Custom Bug "Child Enticement Wrong wrong wrong wrong wrong. As any parent will tell you children have massive control over the purchasing power of their parents. "
Wrong, wrong, wrong. And if a parent allows their child to tell them what to buy, then I need to question the resolve of the parent as a role model and guide in teaching the rights and wrongs to a child. I am a parent. There are rare days when I will turn to my son and say "Where do you want to go for dinner?" It is a treat he earned. However, he knows there are places we do not eat, and usually stays well away from suggesting anything resembling fast food. If there is a specific toy he wants from a fast food place, he can use his allowance to purchase one from the restaurant for usually 99 cents. My son does not dictate anything to me of the sort, including what he will wear exactly (though he can pick general style), what he will eat, etc. If he even thinks about pitching a fit for some red cereal or candy in the check out aisle, he knows he will not get it. He is learning that there are things that are absolutely bad for you, things that are treats and things that we should eat often, primarily because that is what I teach him through what I buy him. He can buy what he wants when he makes the money, until then, he can mention interest. The only thing he has free reign over deciding is what he wants for toys, and I have the power to veto that.
Quote from Bubblishis "they treat their employess like crap. They make it impossible to unionize. They do nothing about the crazy crime rate at fast food restaurants. Not to mention the way they shove themselves down everyone's nose - all over the world."
I have worked at fast food restaurants in the past, two different major chains, and I can say that many of the articles out there about employee treatment and such is ridiculous and biased. Same thing with reports about ill preparation. There are very strict standards that are upheld. I also have to say that our McDonalds store was **VERY** safe, to the point where people who opened and closed did so in pairs, and the closers had an police officer escort them to make the deposit. I also know this is a standard in the handbooks. I am sure there are those that suck, just as there are in every industry, and to say that every single one is a certain way is an unfair generalization. And as far as shoving themselves down people's noses, not at all. They advertise. So does Nike. So does Aquafina water. So does Atkins. So do all these things that claim the other end of the health spectrum. What makes them any better?
I agree with Lightning completely. They have every right to be in business. They have every right to advertise. You do not have to be educated to know that the amount of grease dripping off the burger or the oily and grainy feel of the fries is unhealthy. What a person eats is his/her own responsibility. I give alot of credit to the advertising company who handles these chains, they are doing an amazing job, and are actually brought up as examples in marketting for how well they make you not only want something you do not need but make you think your last experience was a good one. None of it is false, it is suggestive. I think it is amazing and brilliant and I applaud it as free enterprise.
Now, as long as we are condemning the U.S. McD's why don't we look at foreign ones that are really no better? Here in US you are hard pressed to find one that is open 24 hours, and those that are open until even 1am tend to be dead long before then. However, other countries there are McD's that are open 24 hours and packed to the doors. Hmmmmmm.... And let's see, in the Middle East there are McD's which have marbelled floors, gold stair railings and it is concidered fine dining, people dress up to go there! Before fingers start pointing at the US, take a look at the short comings in other places as well that helps to propigate the greasiness. They are a brilliant business that creates their demand.
Ronald McDonald House. I praise it. It is not just for children, but also for families with members who have cancer. My grandmother stayed at one for months during the duration of my grandfathers cancer, and it was such a freakin' lifesaver for her. They only ask for a small donation, if you can give it, and provided not only a place to sleep, but councelling, a "translator" which would work with her to figure out what the doctors terms were in normal person speak, a kitchen with her own assigned cupboard for privacy....lots of stuff to ease the ordeal for a family. If it was going to be used as an advertising ploy, I think the commercials would be more targetted towards the RMH. Instead, they are not. To me, that is what philanthropy is all about and I praise them for it.
Lightning...I was in subway just last night, in fact, and the whole thing about condiments and cheese is actually not small on the napkins and cups. They tag onto the chart how much each of those items is worth nutritionally, so that you can calculate their values. I thought it was great and actually brought a couple napkins home with me for reference.
Posted by Eera "Take a hike down to your nearest supermarket, any of them will do. Have a wander around the aisles, again, any of them will do, and look at the brightly coloured packages of convenience crap, virtually every item a paean to salt and suger. there's an issue far larger than McDonald's on the whole being missed.
There's a multi-billion dollar industry based on people wanting to be thin, and now, it seems a multi-million dollar one growing up around people refusing to take responsability for themselves."
Beautiful! Lovely! I could hug you! This happens to be my favorite post of this whole thread just for the obvious truth to it. And as the primary shopper in the family, who has to come home with the healthy foods to have the man and son go "Where are the cookies?" I have to say, this could not be more true! *standing ovation*
I don't eat at McD's or BK and am really selective as to what I will eat from other places. And really in the end, they are perfectly normal. How is Olive Garden any more healthy? Insane portions of creamy sauce ladden pasta and they push wine from the moment you walk in the door...and it's all great because "When you're here, you're family." There are dozens more I could mention but in the end, if a person is unhealthy (even thin people can be unhealthy and overweight people can be healthy), they need to look to themselves, and maybe get the help of a doctor, for answers. To blame any restaurant is lazy and idiotic. As with ANYTHING in life, moderation is key.
Pele Higher, higher burning fire...making music like a choir "Oooh look! A pub!" -exclaimed after recovering from a stupid fall "And for the decadence of art, nothing beats a roaring fire." -TMK
the screeming flaming dudeYes, as a matter of fact, i do use fire poi. Why do you ask? 104 posts Location: inside your head
Posted: hmmm...?
Artificial intelligence is no match for natural stupidity. -------------------------------------------------------- HEY, I COULD SPIN THAT!
Posted: I have had McDonalds In England, Iceland, France, Thailand, India, Australia, NewZealand and many more contries. They are great if you want something cheap and vaguely normal to eat.
My best friend sam loves them. i once told her that they put chemicals in them to make them addictive and that was why she craved them so much. I thought she knew I was kidding until she started telling other people. Woops. ( maybe they do)
Posted: they don't, but there is $h1t on the meat, which they don't clean off because it's too time consuming and expensive. Instead they spray it with radioactive stuff which kills the bacteria, but they leave the $h1t on there.
mmmmmmmmmmmmm, nice.
I had a dream that my friend had a strong-bad pop up book, it was the book of my dreams.
RosscoOfficial HoP hobbity potato monster! 434 posts Location: Cardiff, The Diffshire
Posted: dont mcdonalds use recycled fat in their milkshakes??? or is that an urban myth?
whenever i eat mcdonalds i end up looking like this ->
O.B.E.S.E. Official Potato man.
Remeber kids.... Its all fun and games until someone loses a bol**ck!
Posted: i haven't heard that one so i can't comment. all i can say is i'm not about to go & find out!
I had a dream that my friend had a strong-bad pop up book, it was the book of my dreams.
margitaSILVER Member .:*distracted by shiny things*:. 3,777 posts Location: brizvegas, Australia
Posted: i always heard that the milkshakes were made of pig fat...and i worked there!! i never investigated it. i didn't want to know. (i was young & stupid & getting really cheap meals!!)
but i do know that by the end of the day - those fries ur eating have been cooked in the same fat as the ones that jimmy's hasbrowns were cooked in that morning! and same with the fish fillets, chicken nuggets, apple pies & the chicken burgers from memory!!! mmm....fish apple pies!!
maccas is just gross anyway!
also - has anyone tried their vege burger?? i braved it one day during a brain snap , and soooo regretted it!! i was embarrassed for sanitarium!! they put their good name on a product & then maccas buys it, burns the out of it, then calls it food. blurgh! i took it back. the girl said that's how it's supposed to look - bulls*** i said, and then the manager came out to say hello. i asked for my money back, and haven't been anywhere near maccas since!!
well methinks after that rant it's time for me to crash...my eyes hurt from being awake so long...
do not meddle in the affairs of dragons, for you are crunchy and good to eat!
if at first you do succeed, try not to look too astonished!
smile! :grin: it confuses people!
StoneGOLD Member Stream Entrant 2,829 posts Location: Melbourne, Australia
Posted: I think there is a huge difference between PROFIT and philanthropy.
Its bad enough that mcchucks opens shops in children's hospitals, to start kids on the path to fast food addiction. But I despise their latest attempt at fast food marketing by cashing in on ANZAZ day (a day in Australia when we remember those fallen in war).
These people have no scruples when it comes to making a fast buck.
If we as members of the human race practice meditation, we can transcend our fear, despair, and forgetfulness. Meditation is not an escape. It is the courage to look at reality with mindfulness and concentration. Thich Nhat Hanh